
About
Alessia
Forcellati
Seven years creating moments for fashion houses, private clients, and the world's most demanding venues, from the runways of Rome to the circuits of Riyadh.
I started at Sottovento in Porto Cervo, where I learned that true luxury isn't about showing off. It's about feeling extraordinary. From there, I spent three years with IF Experience, orchestrating events for Valentino, Chanel, Dior, Moncler, and Golden Goose.
That fashion-house precision now shapes everything I do, whether it's a Formula E activation in Saudi Arabia, a private wedding in St. Tropez, or an intimate celebration in Dubai.
The details they notice. The moments they don't forget.
Philosophy
Approach
Italian Heritage
Born and raised in Rome, educated in communication sciences. Mediterranean warmth and Italian attention to detail are in my DNA.
Fashion-House Training
Three years with IF Experience taught me that luxury brands accept nothing less than perfection. Every detail matters.
Mediterranean to Gulf
From Porto Cervo to Mykonos to Dubai to Riyadh. I understand how luxury translates across cultures while keeping its soul.
Boutique Approach
I don't take on dozens of events. I take on yours. Fully present, personally invested, completely dedicated.
Journey
Rome · Sardinia · Mykonos · Dubai · Riyadh
2024
Event Manager
DAW Event Production, Riyadh
Formula E Riyadh, Saudi Founding Day at Diriyah, Ministry of Education events. Managing logistics for the Kingdom's most prestigious occasions.
2022–2023
Coordinator & Manager
Addmind Hospitality
Started as coordinator at Babylon DIFC in Dubai, then promoted to Manager at Moni, one of Mykonos' most exclusive private members' clubs.
2022
Project Manager
Italia Polo Challenge, Sardinia
Led a 15-day luxury polo event, managing hotels, private transfers, dining, and exclusive experiences for international HNWI guests.
2022
Assistant Project Manager
Vincenzo D'Ascanio Agency
Luxury destination weddings across St. Tropez and Isola d'Elba. Working with one of Italy's most sought-after wedding designers.
2019–2022
Assistant Project Manager
IF Experience
Brand events for Valentino, Chanel, Dior, Moncler, and Golden Goose across Rome, Milan, Florence, and Lisbon. This is where fashion-house precision was forged.
2017–2022
Staff Coordinator
Private Events & Galas, Rome
Gianvito Rossi gala dinners, LBL corporate events, and exclusive private celebrations. Five years mastering the art of flawless execution.
2017
PR Intern
Sottovento Club, Porto Cervo
Where it all began. Sardinia's most legendary nightclub since 1979, the Mediterranean's original temple of la dolce vita.
Education
Laurea in Scienze della Comunicazione
Università degli Studi eCampus · 2020–2023
Let's Create Together
Whether it's a brand activation, private celebration, destination wedding, or something entirely unique.
Inquire